"Marketing Summit" was held on 7-8 November in cooperation with the Effective Communication Club and the Department of Communication Arts. At the summit, which was supported by different clubs, the Rock and Culture Club gave a concert at the opening of the first day. In the first session of the summit, Tat Gıda's Marketing Director Didem Evgülü presented "From a Traditional Brand to an Innovative Brand" to the students. In the second session, Ömer Barbaros Yiş, General Manager of Lc Waikiki E-Commerce, gave a speech titled “Touching the Heart." In the third session, Brand Planet Founder Şahin Sezer Dinçer informed the students on the topic of "From a Simple Idea to a Unique Magical Journey". The second day of the summit started with a performance by the Dance Club. Then, in the first session, Sevda Tarcan Demir, CMO of E-Bebek, spoke on "Brand Building" and Gönül Gültekin, CMO of Divan, spoke on "Creative Marketing, Unique Approaches to Influence Young Consumers."
Nov
09
2023
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