A seminar titled “Marketing of the Future” was held by the Effective Communication Club on Tuesday, April 19, 2022, on the CATS platform. Brand Strategist Esra Baykal attended the event as a speaker. Baykal, who gave information on the effects of Metaverse and other developing technologies on marketing communication, the emergence of new professions and how they will contribute to these professions, especially in the field of marketing, organized an interactive seminar by creating a discussion and questioning space for the students.